About Chief Operating Officer, David Santos
David has been with Diamonds Direct for 30+ years. He worked for the company while competing as a professional boxer from 1996 to 2009, earning the nickname “Diamond” David in the boxing ring. He is now an integral part of the Diamonds Direct company. As Chief Operating Officer, he keeps the store running smoothly and strives to build his team around customer service. David has earned the prestigious industry credential of GIA Graduate Gemologist. His passion is hand selecting diamonds for the store, focusing on value and beauty. In his free time, David enjoys spending time with his family.