What Makes Us
Different
Diamonds Direct has been locally-owned, family-owned, and veteran-owned since 1984. We import our diamonds directly from conflict-free diamond capitals and deliver them to you with a friendly, attentive, and knowledgeable staff in a fun and truly one-of-a-kind store. Enjoy a glass of wine or beer while shopping in a comforable low-pressure environment. We make you feel like family the second you walk in the door. (Those aren't even our words! Read our reviews to hear from more advocates). Shopping for jewelry shouldn't be intimidating. We believe you should feel educated and empowered by the time you leave so you are 100% confident in your purchase. We stand behind our product and want to give Tampa Bay the best quality jewelry the world has to offer. We’re proud to serve the blue collars, white collars, and rock stars of Tampa Bay.
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